What it decides for you

• Build on a near-black canvas (#0E0E10) with off-white text and reserve a single electric accent (acid lime) for emphasis, links, numerals and one or two hero words — never paint with it.
• Pair a geometric grotesque for headings with a neutral sans for body; set statement headlines large (clamp ~3.5–7em) at 0.95 line-height with -0.02em tracking, and keep body at a calm 1.6 line-height.
• Show selected work as a two-column case-study grid with oversized imagery (roughly 4:3), and label each tile with a small uppercase client name and a category line — let the images carry the page.
• Number everything that is a list: services and process steps lead with monospaced index numerals (01, 02…) in the accent colour to signal a catalogued, deliberate studio.
• Use generous vertical rhythm (sections padded ~6em), hairline borders in a low-contrast grey, and rounded-but-restrained corners (~14px); fill any image gaps with flat tinted blocks rather than stock photos.
• Keep a quiet text-only client wall — set partner names as plain wordmarks in a single weight — so credibility reads as confidence, not clutter.

Ships with

Design tokens