Design rules

The system, applied to any site

• Set the whole store on a warm cream canvas with a soft ink-brown text and a single rust accent, reserving the accent for prices, the woven rule and small marks so the palette stays quiet and hand-made.
• Open with a full-bleed editorial hero rendered as a warm, muted autumn-field gradient (no photography needed) and overlay a large, near-lowercase serif title with a small SHOP / ABOUT / CONTACT + cart nav floating on top.
• Build the shop around a clean triptych of product cards, each a woven-swatch tile in rust, dusty-pink or terracotta carrying the piece name and price, so three items read as a single considered edit.
• Run a thin two-tone "woven thread" rule between sections as the signature motif — a hairline that ties hero, story and footer together.
• Pair a high-contrast serif (e.g. Fraunces) for headings with a clean sans (Inter) for body and product details, and keep corners modest (~10px) with generous, unhurried whitespace.
• Write copy in a slow, tactile voice — fibres, seasons and small-batch making — and use plausible, specific product names and prices to feel like a real atelier.

Ships with