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Cadence

Cadence is a daylight, conversion-first marketing template for a lifecycle / marketing-automation product. A warm bone canvas and confident ink headline let a single vivid indigo→coral gradient carry every moment that converts — CTAs, big numerals, the highlighted tier and the signature "beat" (a three-bar equalizer that keeps tempo beside each eyebrow). The page runs a full conversion rhythm: an asymmetric split hero with a live "journey builder" canvas (trigger → wait → email → branch) built purely from CSS and inline SVG, a trust logo row, a six-card benefits grid, a connected three-step "how it works" workflow, a saturated results/metrics band, three testimonials with photos, a three-tier pricing table with a highlighted plan, and a luminous closing CTA. Deliberately distinct from the dark Aurora SaaS template in canvas, layout rhythm and hero composition. Motion is minimal and reduced-motion-safe.

Daylight, energetic and marketing-forward — a warm bone canvas with an ink headline and a single vivid indigo→coral gradient reserved for the moments that convert.

cadence.code-anything.app
Lifecycle marketing, on tempo

Turn every signup into revenue that compounds.

Cadence is the lifecycle-automation platform that reaches each customer with the right message, on the right channel, at exactly the right moment — and shows you the revenue it drove.

no credit card · 14-day trial · setup in minutes
Onboarding journey · live RUNNING
Trigger
Signed up
step 1
Wait
2 hours
step 2
Email
Welcome + setup
step 3
Branch
Activated?
step 4
+38% activated
vs. last cohort

The tempo behind 4,000+ growth teams

NorthwindBrightloomCardinalMeridianPactfulVoyanta
Why Cadence

Every lever a lifecycle team needs, in one place.

Stop stitching together an email tool, a segment builder and a spreadsheet. Cadence runs the whole loop — and proves what it earned.

Visual journey builder

Drag triggers, waits and branches onto a canvas and launch a lifecycle flow in an afternoon — no engineering ticket required.

Live behavioral segments

Audiences update the instant a customer acts, so the right message reaches the right person without a nightly export.

Email, SMS & push in one

Reach people on the channel they actually open, from a single timeline that never double-sends across campaigns.

Always-on experiments

A/B and holdout tests run in the background and auto-promote the winner, so every send is a little sharper than the last.

90+ native integrations

Sync your warehouse, CRM and product events in minutes with reverse-ETL built in — Cadence reads from where your data already lives.

Revenue attribution

See the dollars each journey drives, not just opens and clicks, with per-flow revenue tracked back to first touch.

How it works

Live in three steps, not three sprints.

From cold warehouse to a running journey — most teams send their first automated campaign the same day.

STEP 01

Connect your data

Point Cadence at your warehouse, CRM or product events. Profiles and behaviors sync automatically — nothing to maintain.

STEP 02

Design the journey

Compose triggers, waits, branches and messages on a visual canvas. Preview every path before a single send goes out.

STEP 03

Compound the revenue

Ship it, watch conversions land in real time, and let always-on tests keep lifting the numbers week over week.

Proven in production

Teams on Cadence don't just send more — they convert more.

3.4×
Higher trial-to-paid conversion
41%
Lift in 90-day retention
8 min
Median time to first journey
$2.6B
Revenue influenced in 2025
Loved by operators

The teams that switched aren't going back.

“We moved every lifecycle flow to Cadence and rebuilt our onboarding in a week. Trial conversions jumped 38% the first month — it paid for itself before the demo period ended.”

Priya Anand
Priya Anand
VP Growth, Brightloom

“The journey builder is the first automation tool our marketers actually use without filing an engineering ticket. Our team ships campaigns daily now instead of quarterly.”

Marcus Bell
Marcus Bell
Head of CRM, Cardinal

“Revenue attribution per journey changed how we plan. We finally cut the flows that did nothing and doubled down on the two that drive most of our expansion.”

Elena Ruiz
Elena Ruiz
CMO, Meridian
Pricing

Simple pricing that scales with your list.

Start free, upgrade when the revenue shows up. Every plan includes the journey builder and live segments.

Launch

$0/mo

For a first lifecycle flow and up to 1,000 contacts.

1,000 contacts
Email channel
3 active journeys
Community support
Start free
Most popular

Scale

$89/mo

For growth teams running the full lifecycle.

25,000 contacts
Email, SMS & push
Unlimited journeys
A/B testing & attribution
Priority support
Start 14-day trial

Enterprise

Custom

For teams with volume, SSO and compliance needs.

Unlimited contacts
Dedicated deliverability
SSO & audit logs
Warehouse sync
Named CSM & SLA
Talk to sales
Your first journey is free

Give your growth a steady beat.

Join thousands of teams turning one-off blasts into lifecycle revenue. Set up your first automated journey in minutes — free.

Design rules

The system, applied to any site

  • Anchor the page on a warm off-white canvas with a near-black ink headline; reserve the vivid indigo→coral gradient for the moments that convert — primary CTAs, big stat numerals, the highlighted tier and the eyebrow beat — never for large flat fills.
  • Compose an asymmetric split hero: bold left-aligned headline plus dual CTA on one side, a live product mock (a journey-builder canvas of connected nodes built from CSS and inline SVG) on the other — a different rhythm from a centered hero.
  • Build depth with a single white card surface: hairline 1px borders, soft warm accent-tinted shadows and generous rounding (~18px); lift cards on hover rather than flooding sections with color.
  • Thread the "beat" motif — a small three-bar equalizer that keeps tempo — beside every monospace uppercase eyebrow so the page reads as one cadence; drop it into the logo mark too.
  • Pace the page as a real conversion funnel: hero → trust logos → benefits grid → connected 3-step how-it-works → a saturated gradient results band → testimonials → pricing → closing CTA, escalating commitment toward the CTA.
  • Pair a friendly geometric heading typeface with a neutral body font and a system monospace for labels; keep motion minimal (hover lifts and the beat pulse only) and fully reduced-motion-safe.

Ships with

Sticky navSplit hero with journey-builder canvasTrust logo rowBenefits gridHow it works (3-step workflow)Results / metrics bandTestimonialsPricing tableClosing CTA bandFooter

Design tokens

Palette

bg
surface
text
muted
accent
accent2
border

Headings

Plus Jakarta Sans

Body

Inter

Radius

18px

Explore palettes

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Make it yours in minutes.

Start from this template and describe your tweaks — content, sections, colours. The backend and deploy are handled.